The Festival of Fleet Technology
Order of the day
- 10:30 Doors Open
- 10:30-13:00 Networking and Display of Sponsor Stands
- 13:00-14:00 Break/Lunch
- 14:00-16:00 Tech Talks
- 16:00-16:30 Wrap-Up of Talks & Networking
- 16:30 End of Day
the purpose of the day
The Festival of Fleet Technology is designed to drive operational improvement through
innovation in fleet technology. The event will showcase how the intersection of
technology, data, and fleet management can unlock productivity gains, boost
profitability, and cut carbon emissions. Through interactive discussions,TED-style Tech
Talks, and a closing panel with industry-leading speakers, the day will spark inspiration,
highlight digital solutions, and provide practical steps to shape the future of fleet
operations. Are you ready to get started?
Your Tech Talks Host
Rachel Riley MBE
We are delighted to announce that Rachel Riley MBE, brand ambassador for Optimize,
will be joining us as a special guest at this year’s Festival of Fleet Technology.
Renowned for her expertise in mathematics, Rachel brings a deep understanding of
the pivotal role algorithms play in helping organisations improve efficiency and reduce
carbon emissions—making her an ideal voice for this year’s event.
In addition to her contribution as a special guest, Rachel will be hosting the Tech Talks
in the afternoon, guiding discussions with leading industry keynote speakers and
ensuring an engaging and insightful experience for all attendees.
our key sponsors of the day
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SureCam
Fleet Dash Cams with GPS Vehicle Tracking
SureCam is a leading provider of advanced video telematics solutions designed to help
fleet operators run safer, smarter, and more cost-effective operations. By combining
cutting-edge technology with practical fleet insights, SureCam empowers businesses to
improve driver safety, reduce insurance premiums, and maximise the overall
performance of their vehicles and workforce.
At the heart of SureCam’s offering is its range of connected dashcams, which deliver
real-time visibility into what’s happening both on the road and inside the cab. This
crucial context enables fleet managers to respond quickly to incidents, gain accurate
insights into driver behaviour, and make data-driven decisions that reduce risk and
operational costs.
Beyond incident capture, SureCam’s solutions are built to streamline fleet
management processes. From protecting lone workers and reducing fraudulent claims,
to supporting driver training and enhancing compliance, the technology integrates
seamlessly into broader fleet ecosystems. This ensures that businesses not only keep
their drivers and communities safe but also achieve measurable improvements in
efficiency, productivity, and sustainability.
Trusted by fleets across industries, SureCam continues to innovate with new
capabilities such as AI-powered driver coaching and mobile applications that simplify
day-to-day operations. With a strong focus on partnership and integration, SureCam
works closely with complementary providers – like Optimize – to deliver end-to-end
solutions that help fleets achieve more for less, while supporting a safer, greener
future for transport.
our sponsors of the day

Pall-Ex Group
Pall-Ex UK | Palletised Freight Distribution
Pall-Ex Group is an award-winning network of SMEs comprising the UK pallet network
Pall-Ex UK, multiple subsidiary businesses collectively called Pall-Ex Logistics, and five
European networks.
With its central UK hub located in Leicestershire, Pall-Ex is driving excellence in all
areas, transporting more than 40,000 pallets across the globe every day.
Pall-Ex delivers an efficient and reliable local, national and international palletised
freight distribution service utilising a variety of pallet dimensions and sizes, catering to
almost every sector in the world.
Backed by innovative technology, created in-house, our award-winning Transport and
Warehouse Management System, Nexus supports thousands of logistics companies
with their day-to-day operations and enables millions of customers to view and track
their consignments around the globe, daily.
Bartec Municipal Technologies
Home – Bartec Municipal Technologies
Bartec Municipal Technologies is a leading innovator in the waste management sector,
dedicated to making waste collection cleaner, smarter, and more efficient. With a strong
focus on technology-driven solutions, Bartec empowers local authorities and service
providers to optimise their operations through data insight, automation, and intelligent
software.
Optimize has recently collaborated with Bartec to integrate new ARC algorithms into
Bartec’s powerful Collective Transport Planner platform. This integration delivers
measurable efficiency gains and cost-saving benefits for clients operating in the municipal
waste sector—demonstrating how smart technology is transforming fleet operations
across the industry.

Geotab
One Platform – Total Fleet Management | Geotab
Geotab is a global leader in connected vehicle technology, data intelligence, and fleet
optimisation. Through powerful partnerships, seamless integrations, and advanced
analytics, Geotab enables organisations to unlock insights that drive operational efficiency,
safety, and smarter decision-making across fleets of all sizes.
With a strong commitment to innovation and data-driven transformation, Geotab
continues to shape the future of mobility and fleet management. Their participation in the
Festival of Fleet Technology reflects a shared vision for using technology to accelerate
progress and performance across the commercial vehicle sector.
Our speakers for the Tech Talk Session

Abhinav Vasu, Associate Vice President of Geotab
Abhinav Vasu is a seasoned leader in the telematics and automotive industries, with more
than 17 years of experience driving innovation across global markets. As Associate Vice
President of Solutions Engineering for EMEA at Geotab, Abhinav leads a team of technical
experts dedicated to developing data-driven solutions that enhance fleet performance,
efficiency, and sustainability.
Before joining Geotab, Abhinav spent over a decade at Ford Motor Company, where he
built extensive expertise in connected vehicle technologies and engineering strategy.
Passionate about leveraging data and artificial intelligence to solve complex business
challenges, Abhinav continues to shape the future of intelligent, sustainable fleet
management.

Andy Salter, Managing Director, Motor Transport
With more than 30 years of experience in the commercial vehicle and road freight sector,
Andy Salter brings unrivalled expertise and insight to the stage. His career has included
senior leadership roles at TRUCK and Commercial Motor magazines, chairing the
prestigious International Truck of the Year jury, and now leading DVV Media
International—the organisation behind Commercial Motor, Motor Transport, and Freight
Carbon Zero.
Andy is deeply committed to supporting the industry on its journey toward a carbon zero
future, making his perspective both timely and essential as the sector faces its next era of
transformation.

Colin Ferguson, Chief Executive Officer of Optimize.
Colin is a recognised thought leader in vehicle optimisation, and has been instrumental
in shaping the future of fleet and freight transport.
As CEO, he has led the application of artificial intelligence, machine learning, and
advanced route optimisation to transform fleet operations. His expertise has driven
the development of cutting-edge algorithms designed to enhance productivity, reduce
emissions, improve asset utilisation, and support the industry’s journey toward net
zero.
Under Colin’s leadership, Optimize has established itself as a trusted partner for
organisations navigating the challenges of electrification, evolving infrastructure
requirements and more. The company continues to deliver innovative solutions that
enable smarter journeys, optimised duty cycles, and improved overall performance.

Dave Dunhill, Chief Technology Officer at Pall-Ex Group.
With over 30 years of experience in the logistics sector—24 of which have been
dedicated to IT—Dave brings a wealth of expertise in both operational insight and
technological leadership. In his role as CTO, he has played a central part in Pall-Ex
Group’s digital transformation, leading the development of Nexus, the award-winning
logistics management platform that serves as a comprehensive solution for the
Group’s operations.
Through his leadership, Pall-Ex continues to enhance efficiency, visibility, and service
across its network, demonstrating how technology can underpin operational
excellence within the logistics industry.

Ian Fletcher, Director at Optimize.
With over 35 years of experience in the fast-moving world of emerging technologies,
Ian offers extensive expertise in the evolving role of data and artificial intelligence. His
career spans leadership, strategic advisory, and keynote speaking, where he has
consistently demonstrated how technology can be harnessed to deliver meaningful,
measurable outcomes.
A recognised thought leader, Ian has a proven record of driving innovation and
creating tangible impact across multiple industries.

Justin White, European Managing Director of SureCam
Justin is at the forefront of AI video telematic with more than 25 years of experience
working within the fleet technology sector. As European Managing Director of
SureCam, he is responsible for shaping the strategic direction of the business in the
UK and across mainland Europe, underpinned by his strong desire to help vehicle
operators improve road safety and reduce driver risk.
Prior to joining SureCam in 2015, Justin was Head of Business Development at
international telematics specialist, Ctrack, where he oversaw strong growth in the
company’s UK market share, particularly in the SME sector. Before this, he spent time
in a number of senior operations roles and played an important part in the successful
merger of DigiCore and Minorplanet that created the current Ctrack business in the
UK.
Your Tech Talks Panel
Media Room

Media Room – in partnership with Motor Transport
Make the most of your time at The Festival of Fleet Technology by visiting our
dedicated Media Room. In partnership with Motor Transport and featuring Optimize
branding, the space will give you the chance to:
• Take professional photographs
• Take part in short-form video content and vox pops
• Capture lasting promotion from your visit to the festival
All photos and video footage will be captured by Sira Studio to see what they do visit
their website here.
Drop in on the day, get involved, and showcase your Festival experience.
The Royal Society
We are delighted to be hosting The Festival of Fleet Technology at The Royal Society,
one of London’s most historic and inspiring institutions. Founded in the 1660s, The
Royal Society is the world’s oldest scientific academy in continuous existence and
home to a Fellowship of many of the world’s most eminent scientists.
Its founding purpose—to recognise, promote and support excellence in science—
remains at its heart today. From its earliest days, the Society has championed research
and innovation that advance our economic, social and cultural wellbeing, deliver
health benefits, and underpin a sustainable future.
To learn more about the remarkable history of The Royal Society and its current
initiatives, please visit their website here.
More Information That You'll Need
Tech Talks Q+A – We’ll host a live panel discussion at the end of our Tech Talks
session.
– Send your questions in advance to Charlotte.Ferguson@optimizenow.ai
– Drop your questions into the on-site question box
– Or keep them ready to ask on the day
• Optimize Challenge – Visit the Optimize stand and test yourself against the
algorithm. Can you set the fastest route time?
• Join the conversation – When posting about The Festival of Fleet Technology,
use the hashtag #TheFestivalofFleetTechnology.